@beeraficionado on Instagram - Established June 16, 2013
In 2013, I decided that I wanted to work directly in beer. I had been "into" drinking good beer since 2000 and was lucky enough to have a leadership role at a large company on the distribution side. I knew that going from an internal auditor/bean counter to a hands-on beer industry role was going to take some time and patience, but I wasn't going to shy away from the work needed to get there. To make it fun, I created an Instagram account and piggybacked on my wife's photography hobby to try to create something unique. It turned into more than I could have ever bargained for.
The feed was my canvas to get better at photography, copy-writing, photoshop, video-editing, and even animation, while simultaneously building relationships with like-minded beer fanatics. It's been a lot of fun. My mission has evolved many times over the years as I've explored different routes for my career. What's never changed though is that the account @beeraficionado is my journey as an amateur photographer and hardcore beer enthusiast, through trial-by-tasting, collecting, trading, bottle shares, exploring trends, traveling, and visiting breweries. Since starting the account, I now run the Instagram feed for Revolution Brewing and each of my two kids :-).